Inside How TV and Global Charity Connections Made Entrepreneur Courtney Jordan a Billionaire - Southern Business Review

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Tuesday, February 15, 2022

Inside How TV and Global Charity Connections Made Entrepreneur Courtney Jordan a Billionaire

Billionaire Entrepreneur Courtney Jordan

Entrepreneur Courtney Jordan in 2019 speaking at the Toronto Entrepreneurs Conference

Courtney Jordan has sold his Digital Broadcast Network, The Odyssey Channel (ODY). The multimillion-dollar cash and stock deal included all licenses and the entire catalog of shows Jordan purchased in New Zealand that ultimately led to the network's success, to ErosSTX, the parent company of India streaming giant Eros Now. According to SEC and SEBI records exclusively obtained by SBR, the massive cash and stock deal was finalized in December 2021, includes more than $100 Million in Cash and $265 Million in stock. 
The deal gives control of all tv and movie rights Jordan bought at the inception of ODY from various New Zealand production companies to Eros. Back in 2018, when SBR Interviewed Jordan, he said in describing why he made buying the production of New Zealand shows to broadcast in America was a central strategy to the network. 


“People look either inside or outside of a box for a solution, I look where there is no box. There is no way I can compete with other networks or even afford to air content known and produced in the states. Once I learned that I could buy genuine shows and their rights to air popular shows, it seemed like the best option”


Jordan did just that in a Lloyds bank backed deal; Jordan began to purchase those rights. Later, expanding into Canada in partnership with the Russian Runa Capital. 


The Deal, which was further explored by a research student at Brown University a summary of her findings can be found (here) while on fellowship at Cambridge University in a larger research investigation of black wealth and racism in the 21st Century, noted several deals, art collection, real estate, and holdings reported under shell corporations established by Jordan, (that were set up to be as far removed from connection to Jordan, in what we can tell was an attempt to hide his assets from public interest.) combined make him the newest member of the "three comma club"*We began this piece after she contacted us after reading our 2018 interview with Jordan. 


We made several attempts to reach out to Jordan, whom we have previously interviewed, to no avail. When we reached out to the his company for a comment on this article, we were not provided with a way to contact Jordan directly. Every attempt to speak directly with Jordan was met with a swift and aggressive, No! What we got instead was a Zoom video chat with Mandee Woodard, EVP of Business Affairs for Neyius, and Mackenzie Robinson, EVP of Philanthropy and Corporate Citizenship. Woodard said on the deal.


“This was part of our strategic plan, in moving toward our goals, of establishing a larger presence in Australia and moving into the energy sector. “ 


Woodard would not confirm or deny the numbers we obtained; instead redirected to their new projects. Neyius, the last three letters of Jordan’s first and middle name, would serve as the parent company for all of its future endeavors. As well as the new professional social networking company, co-founded by Jordan. Neyius, is currently in beta testing with their new deal with various departments in the governments of Australia, Sri Lanka, Bangladesh, and New Zealand. We were granted temporary access to the site, and from what we can tell is a combination of a project management tool, LinkedIn, facebook, and Zoom. 


Using the in the box approach to marketing, Neyius takes a play from Facebook. When FB started, it only granted access to students, requiring a student email to sign up. Neyius only works with large enterprises and governments, not for free, but rather for a fee, which starts at a staggering $1500 set up fee and $2 to $10 per user fee depending on the size. Neyius requires that each enterprise account have at least 130 employees before being invited to join. From what we could tell, there were already hundreds of thousands of users. Primarily of which were members of Sri Lanka and Bangladesh. When asked for an exact user count, we were told they already had over 1MM.


When pressed on the subject of Bangladesh and Sri Lanka, in relationship to the Courtney Jordan Foundation and reports, they used charity to infiltrate the halls of the governments to pad the company’s pockets. Woodard said that was untrue.


“Business is nothing but relationships.” Woodard said,” When we moved our foundation into Bangladesh more than five years ago, we had no way of knowing where that would go.”


Robinson, at this point, chimed in adding:


“For over a decade, Mr. Jordan has been committed to giving back and helping to lift others up.” Robinson adds, “ though it is policy to not comment on the earnings of the company, what I can confirm is that much of the money earned from the deals will go to reigniting our start-up initiatives around the world. We will continue to provide the necessary resources to help entrepreneurs in Sri Lanka, and Bangladesh realize their dreams, but also now expanding and even in some places reigniting our start-up initiatives.”


The sale, which has led to the restructuring and transformation of Jordan’s Companies, the eponymous named Courtney Jordan Holdings and Venture Beyond Capital (VENBEYCAP), into Neyius, and it's new cash flow has put Jordan's Net Worth at a little over $1 Billion